The Alberta Sport Development Center-South West (ASDC SW) provides improved sport experiences for regional athletes, coaches, parents, officials and support administration. The fundamental idea is that by designing sport science initiatives and coach development programs, the common good of all regional sport will be better served and result in improved emerging athlete development in Southwest Alberta.

Our mission is to provide integrated programming aimed at identifying, supporting, and developing emerging athletes at all levels throughout Alberta's southwest region.

Our vision is to create a fully integrated sport environment that advances the success of our regional athletes at both the provincial and national level.

Athlete Development Programs

Recognized Network programs include the Athlete Enhancement Program and Winning Edge Seminars.

News and events

ASDC SW Centre Coordinator added to Hockey Canada Mental Performance Group

Jun 6, 2017

Lethbridge, AB – Hockey Canada has named Alberta Sport Development Centre Southwest (ASDC SW) Centre Coordinator, Joshua Hoetmer, as a Mental Performance Consultant for the World Under – 17 Hockey Challenge. Hoetmer is part of the Team Canada Red coaching staff and will focus on team building, goal setting, leadership development and individual mental coaching sessions.  

The U17 World Hockey Challenge showcases the best U17 players from Canada, Czech Republic, Finland, Russia, Sweden, and the United States. The tournament returns to Dawson Creek and Fort St. John, BC November 5 to 11. Hoetmer will also be presenting at this weekend’s Program of Excellence goaltending camp in Calgary with the top goaltenders in Canada, including Stuart Skinner of the Lethbridge Hurricanes.

Hoetmer graduated from the University of Lethbridge in 2011 and was a member of the Emotion and Sport Performance Lab and later obtained his Masters in Counselling Psychology. He is a certified professional member of the Canadian Sport Psychology Association (CSPA) and has worked with elite athletes from all sports. Hoetmer currently provides mental training programs for the Vauxhall Academy of Baseball, University of Lethbridge Pronghorns women’s hockey, Team Alberta 2019 Canada Winter Games and ASDC SW athletes

Along with mental performance consulting, Hoetmer is also a Dynamic Edge Certified Sports Vision Trainer in providing Dynavision D2 and NeuroTracker services. ASDC SW owns the only Dynavision D2 sport vision board south of Calgary. Hoetmer has worked with local athletes, including WHL players Stuart Skinner and Kody MacDonald with sport vision training.

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Lethbridge College & ASDC SW Partner for Volleyball and Running Prep Programs

May 15, 2017

Lethbridge - Alberta Sport Development Centre Southwest and Lethbridge College are excited to launch the 2017 Volleyball and Running Prep programs. These programs are designed to prepare athletes for the upcoming seasons.

The Volleyball Prep program is a multi-dimensional program for male and female players in grades 7 to 12. The program includes a Development stream for players in grades 7 to 9 with no experience and a High Performance stream for players in grades 10 to 12 with at least one season of experience. Training will be led by LC Volleyball coaches Anna Schwark and Greg Gibos and will focus on technical skills development, strength and conditioning training and sports science sessions. The program runs Monday's and Tuesday's, June 19 to August 16. Deadline to register is Wednesday, June 14.

Volleyball Prep Program Registration

The 2017 Cross Country Running Prep program will help athletes between the ages of 10 and 18 improve running efficiency, learn training principles and psychological aspects of endurance sports, build self-confidence, and learn strategies to win!  Athletes will be will be divided based on age and ability. The program is scheduled for Tuesday and Thursday evenings firm July 4 to August 24. Deadline to register is Monday, June 29.

2017 Running Prep Program Registration

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