The Alberta Sport Development Center-South West (ASDC SW) provides improved sport experiences for regional athletes, coaches, parents, officials and support administration. The fundamental idea is that by designing sport science initiatives and coach development programs, the common good of all regional sport will be better served and result in improved emerging athlete development in Southwest Alberta.
Our mission is to provide integrated programming aimed at identifying, supporting, and developing emerging athletes at all levels throughout Alberta's southwest region.
Our vision is to create a fully integrated sport environment that advances the success of our regional athletes at both the provincial and national level.
How Can ASDC Help Athletes?
Nutrition is a major part of an athlete's life and is important in optimizing performance.
Mental Training educates and provides various psychological skills and strategies for improving training, practice, competition, and even daily life.
If an athlete doesn't have good dynamic visual skills like depth perception, peripheral awareness, and an ability to track moving objects the chances are,they are not playing to their full ability.
Determining an athlete's performance profile is essential to building, monitoring, and evaluating training programs at all levels of sport.
News and events
ASDC SW Centre Coordinator added to Hockey Canada Mental Performance Group
Jun 6, 2017
Lethbridge, AB – Hockey Canada has named Alberta Sport Development Centre Southwest (ASDC SW) Centre Coordinator, Joshua Hoetmer, as a Mental Performance Consultant for the World Under – 17 Hockey Challenge. Hoetmer is part of the Team Canada Red coaching staff and will focus on team building, goal setting, leadership development and individual mental coaching sessions.
The U17 World Hockey Challenge showcases the best U17 players from Canada, Czech Republic, Finland, Russia, Sweden, and the United States. The tournament returns to Dawson Creek and Fort St. John, BC November 5 to 11. Hoetmer will also be presenting at this weekend’s Program of Excellence goaltending camp in Calgary with the top goaltenders in Canada, including Stuart Skinner of the Lethbridge Hurricanes.
Hoetmer graduated from the University of Lethbridge in 2011 and was a member of the Emotion and Sport Performance Lab and later obtained his Masters in Counselling Psychology. He is a certified professional member of the Canadian Sport Psychology Association (CSPA) and has worked with elite athletes from all sports. Hoetmer currently provides mental training programs for the Vauxhall Academy of Baseball, University of Lethbridge Pronghorns women’s hockey, Team Alberta 2019 Canada Winter Games and ASDC SW athletes
Along with mental performance consulting, Hoetmer is also a Dynamic Edge Certified Sports Vision Trainer in providing Dynavision D2 and NeuroTracker services. ASDC SW owns the only Dynavision D2 sport vision board south of Calgary. Hoetmer has worked with local athletes, including WHL players Stuart Skinner and Kody MacDonald with sport vision training.
Lethbridge College & ASDC SW Partner for Volleyball and Running Prep Programs
May 15, 2017